Qira Pagos is a mobile wallet that allows agricultural producers to buy, sell and exchange their grains and seeds.
The main challenge has been to understand the complex process of traditional grains and seeds transactions where several parties have taken part.
During the first two months of the project, the product team carried out different workshops and research sessions with the client aiming to get all the information about the process and identify the main pain points in the communication between commercial and producer to make improvements and transfer them to the digital level.
Once the team collected all the information and processed it, they moved forward on defining the user flow and the product screens in low fidelity wireframes in order to test it with potential users and make fast iterations before starting the UI design process.
Alvaro Echazu - UX Lead at Paisanos
We've created a Mobile App for producer and commercial to be able to manage end to end grains and seeds operations in one place, tracking each step of the process and removing frictions.
The design system has allowed us not only to launch a perfect pixel product but also to make fast iterations once the product was released.
Dayana Arevalo - Product Owner at Paisanos