OUR GOAL

To redesign 🎨 and develop a digital product 📱 that takes Grido's 🍨 user experience to the next level

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DESK RESEARCH
Industry insights

We've made market research in order to understand the ice cream ecosystem and get some data

Argentina es de los países que más helado consume en el mundo (7kg per cápita).

75K

Grido produce 75.000 toneladas de helado por año.

+ 1900

Sucursales

Localidades

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Grido es la cadena de helados más grande de Latam.

We focused on 3 main jobs 🏗 for users in order to launch the MVP

Find stores, see orders status and create a new order

"Paisanos helped us to find our digital identity and to strengthen our brand in a booming industry, where standing out is a huge challenge."

Miguel Maidana - Product & UX Director at Homie

In order to make easier for Grido to iterate the app we used Storybook to document a 🧩 component driven front-end

Storybook is a frontend workshop for building UI components and pages in isolation

"Developing an app that millons of users will use to order icecream was an amazing and fun experience."

Josefina Marino

SCRUM MASTER

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